Football Canada and MOJO Join Forces to Supercharge Flag Football
Award-Winning MOJO App to Power Flag Football for Football Canada participants across the country
Mutual Commitment to Grassroots Flag Football Coaches and Teachers
Ottawa, Ontario (June 6, 2023) — With youth flag football participation rates in Canada poised to soar, Football Canada, the national governing body for amateur tackle, touch and flag football, and MOJO, the award-winning youth sports platform based in Los Angeles, today announced an exciting new partnership to bring the power of technology to thousands of Canadian youth flag football players, their families and coaches.
The onboarding of MOJO to Football Canada’s flag football programs comes just after the announcement of a strategic partnership between Football Canada and NFL Canada, which calls for a renewed focus on growing youth participation over the next three years. MOJO will help Football Canada double-down on its commitment to creating cost-effective, safe programs that help introduce young athletes to flag football and develop and enhance skills through an inclusive and fun experience. As part of this landmark partnership. MOJO will also power Football Canada’s flag football program in schools. In both instances, Football Canada and MOJO will provide free, comprehensive access to the platform for coaches and teachers.
Launched in February 2021, the MOJO platform has been used by more than 5 million families and 25,000 organizations involved in youth sports in 189 countries around the world. Football Canada’s flag coaches and families will have access to MOJO’s age-appropriate how-to videos and easy-to-use practice planner, simplified team management tools and fan experience features. As part of the partnership, Football Canada will also leverage the MOJO app to build custom practice plans and training curriculum for its youth flag football coaches and players across the country.
“We are thrilled to partner with such a like-minded, player-focused organization, built around inclusion and the power of fun,” said Football Canada’s executive director Shannon Donovan. “MOJO’s robust youth sports platform gives us the edge we want and need as we continue to be laser-focused on the growth of flag football across Canada.”
“Working with Football Canada is a huge next step for us at MOJO,” said Ben Sherwood, CEO and founder of MOJO. “This fast-growing sport continues to blow us away with its popularity among boys, girls and families in Canada and all around the world. And we are proud to be part of the engine that powers that growth.”
The Football Canada partnership highlights MOJO’s growing footprint, which includes more than 50 governing associations and pro leagues, including the NBA, MLB, MLS, NFL FLAG, and US Youth Soccer. After launching just two years ago, MOJO is in discussions with additional youth governing bodies and professional leagues in Europe, Asia, South America, and Australia.
“From our very first conversation with the team at Football Canada, we were struck by their passion for providing world-class playing experiences to their kids, and their urgency to make a broad and sustainable impact with this partnership,” said Tom Arnett, Chief Customer Officer at MOJO. “We’re honored to work alongside them to transform how kids and families experience the sport of flag football across the country, both on and off the field. It’s a perfect fit for what we do best.”
The MOJO app is available on iOS and Android platforms. To learn more about MOJO, visit mojo.sport or follow MOJO on social media via Facebook, Twitter, Instagram, YouTube and LinkedIn.To learn more about how MOJO can help your league or organization, visit www.mojo.sport/organizations.
ABOUT MOJO
Named to Fast Company’s prestigious list of the World’s Most Innovative Companies of 2023, MOJO is on a mission to provide the best youth sports technology, content, and experiences to coaches, families, and players worldwide. MOJO offers a robust digital platform featuring world-class coaching resources, intuitive team management tools, and a supercharged fan experience. MOJO also supports leagues with a playing experience platform that facilitates coach recruitment and training, organization-wide communication, and player retention. MOJO supports more than 5 million families across 25,000 organizations, and partners with MLB, the NBA, MLS, NFL FLAG, FC Barcelona, and more. For more information, visit www.mojo.sport.
